Westport Clients


For over two decades, Westport Associates has been delivering results, on schedule and within budget, to our clients. Here is a sampling of our clients.

Xyant Technologies, Norman OK

  • Created and executed a business development strategy to enter the Pacific Northwest Fortune 500 and Government marketplaces based upon leverage of industry councils and associations
  • Created a business plan and entry strategy for placement of military veterans in Fortune 500 IT opportunities
  • Created a business plan and entry strategy to address the unique needs of Venture Capital Firms’ portfolio company staffing requirements to propel growth

Documentum, Pleasanton CA – acquired by EMC

  • Created new, innovative channel strategy for Internet based vertical solutions
  • Led product marketing, sales and product development in new positioning and messaging
  • Created channel partner programs, recruiting strategy and materials, and training program for Documentums’ sales force

Informix Software, Menlo Park, CA (multiple engagements) – acquired by IBM

  • Created new Internet product positioning strategy resulting in competitive advantage
  • Created messaging for global repositioning strategy for content management offerings
  • Actively led executive team effort with marketing, product development, sales, finance, consulting and product marketing and key ISV and VAR partners for new work-group based RDBMS product resulting in tens of millions in net new revenues and competitive positioning
  • Defined, positioned and implemented object oriented class libraries strategies, leveraging multi-tiered global consulting reseller partners — resulting in exceeded objectives

SBT Software Corporation, San Rafael, CA (multiple engagements) – acquired by Computer Associates

  • Turn around interim Vice President, Sales
  • Restructured direct sales force and VAR channels based upon new company objectives
  • Resulted in Software Vendor of the Year Award by VARBusiness Magazine
  • Substantial, sustained increase in VAR population and revenues
  • Led re-positioning and launching high end Microsoft based software product aimed at F1000, resulting in entry to new, profitable markets
  • Created and implemented with Microsoft a nation-wide new product rollout seminar program resulting in large increase in VAR and end user prospect sales
  • Created new, successful National Accounts program based upon key customer successes resulting in large contracts with Fortune 500 clients

KnowledgePoint Software, Petaluma, CA (multiple engagements)

  • Turn around interim Vice President, Sales and Marketing
  • Turned sustained loses into profitability
  • Refocused, redirected and trained direct sales force resulting in 100% enterprise sales increase
  • Created new business generation channel partnership strategies resulting in incremental revenues

Jandel Software/SPSS, San Rafael, CA – acquired by SPSS

  • Turn around interim Vice President, Sales, Marketing and Product Line Management
  • Reorganized, restructured and trained direct sales, telemarketing sales, product marketing and marketing communications resulting in 200% revenue increase based upon new positioning
  • Created new business generation revenues through innovative channel strategies

Hitachi Computer Products of America, Advanced Software Labs, Santa Clara, CA

  • Created and implemented new, creative business development channel sales strategies leading to competitive positioning and base of revenue generating VARs

Intel Corporation, Santa Clara, CA

  • Led team creating new channel positioning and announcement strategy for Intel multi-processor SHV Server with Intel Enterprise Marketing, Sales and Product Marketing and Product Engineering leading to successful product launch and exceeded revenue objectives